Wednesday, February 14, 2007

Arlene Johnson - Poster

Biography of April Greiman:



April Greiman was trained in the United States as well as in Switzerland.
She was elected to the prestigious Alliance Graphique Internationale in 1985 and serves on the board of the American Institute of the Graphic Arts. She has worked for clients such as Espirit, The Walker Art Center, The Southern California Institute of Architecture, XeroxCorp, and Benetton. She has earned many awards for her design pieces. She was known as the “Queen of Chance” because she was always experimenting with new media. Greiman designed using different tools such as pencils, paint, cameras and videos. She chose also to use both Macintosh and personal computers. She has tackled many different projects in her career such as cracker packages, corporate logos, TV commercials, exhibitions, color palettes, and textile design. Greiman is known for her “New Wave” style and technology. She showed her unpredictability and shined through when Design Quarterly gave her an entire issue to showcase her work. She wanted to make it as personal as possible and decided to use a nude piece of herself and make it a digitized self-portrait. She consolidated the 32 pages in the issue into this single life size portrait, then for borders she used pieces showing her point of view of the history of technology through the beginning of the solar system through the beginning of the mac. She always said that in design you learn from accidents. Clearly she is breaking new ground, by accident or design.
Written by: Arlene Johnson




Why did I choose April Greiman?



I chose my designer because she is a strong and intelligent woman, who does what she wants to do. She is not so much interested in the latest trends, and her originality shows through in her work.

From this project I learned to try new things and to trust in your own work. You always need to be confident in what you are creating.

I am a senior graduating in May 07 with a major in Advertising and a minor in Graphic Arts and Imaging Technology.
I am currently researching possible careers, hoping to find a great job where I can express my creativity and gain as much knowledge in this field as possible. My interest are working with animals, art, photography, and spending time with my family.

Contact Arlene

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